About Us

Who We Are

180s is the premier creator of innovative cold-weather accessories and wearable technology engineered for comfort, performance, and everyday style. Our mission is simple: to elevate your outdoor experience by forging the perfect connection between advanced design and real-world functionality.

We pioneered the original behind-the-head ear warmer—a breakthrough that transformed the cold-weather accessories industry—and we’ve continued to push boundaries ever since. With unconventional designs built to perform in any weather, our products consistently inspire people to stop, turn, and take a “180.”

As an award-winning consumer product company, innovation is in our DNA. Our team leverages emerging technologies and bold design thinking to create product solutions that are intuitive, durable, and accessible. Our commitment to creativity and technical excellence has earned us multiple U.S. patents and industry-wide recognition.

Every 180s product is crafted to the highest standards of performance and distributed directly by our company, ensuring authenticity, quality, and trust.

Our Mission

At 180s, we believe high-quality performance gear is essential to any great outdoor experience. That’s why we push ourselves—and our products—to redefine what cold-weather accessories can do.

Since the launch of our original ear warmer in 1995, we’ve continued to build performance accessories that work as seamlessly on the mountain as they do on the city streets. Whether you’re carving down a mountain in sub-zero windchill, powering through an early-morning run, or commuting on a freezing winter night, 180s delivers gear engineered to meet the moment.

Stylish, functional, and intelligently designed, our products reflect a relentless pursuit of innovation. We are committed to creating elevated accessories that perform beyond expectations—products that are anything but ordinary.